Attractive Novelty: Grazeasy® Soft Pink expands the successful Grazeasy® range

Pressemeldung, 11. August 2026

New color nuance with attractive young foliage and proven INKARHO® benefits

With Grazeasy® Soft Pink, the established Grazeasy family welcomes a new addition. The new variety impresses with its delicate pink blossoms, bringing fresh accents to the rhododendron assortment. For specialized retailers, this offers the opportunity to complement existing Grazeasy displays with another eye-catching color variant and trigger new buying impulses.

However, the highlight of Grazeasy Soft Pink lies not only in its abundant flowering. Even the new spring growth provides high ornamental value: the fresh foliage emerges in an attractive color and develops a distinct gloss that keeps the plant interesting throughout the entire season. This interplay of decorative young shoots, glossy foliage, and attractive blossoms gives the variety a premium appeal and creates additional selling points far beyond the classic flowering period.

From May to June, Grazeasy Soft Pink adorns itself with an abundance of light pink blossoms. The delicate flowers stand out effectively against the dark green foliage, giving the plant an elegant appearance. At the same time, the narrow, lanceolate foliage emphasizes the characteristically graceful look of the Grazeasy range, ensuring high ornamental value even outside the flowering season.

Just like the proven varieties Grazeasy Dark Pink and Grazeasy Purple, this new variety combines an attractive appearance with high practical suitability for everyday use. As a premium INKARHO breeding, it is lime-tolerant, easy to care for, and grows in almost any humus-rich garden soil. This significantly reduces the typical uncertainties that many end consumers face when planting rhododendrons. Furthermore, this robust, hardy, and evergreen variety is highly versatile – whether as a solitary plant in the garden, a flowering eye-catcher in pots on balconies and terraces, or as an attractive, evergreen hedge.

Growers and retailers also benefit from clear advantages. The compact, upright growth habit ensures a uniform appearance during cultivation and marketing. Well-structured plants with a stable habit and reliable root development are excellent for presentation and transport. On CC trolleys, sales tables, or promotional areas, they create a high-quality and consistent product display.

With Grazeasy Soft Pink, the successful Grazeasy range is expanded by a modern color nuance. This novelty combines the brand's proven characteristics with fresh sales arguments, creating the best conditions for successful marketing in specialized retail. In particular, the combination of attractive young foliage, glossy leaves, abundant flowering, and the proven INKARHO benefits makes Grazeasy Soft Pink a valuable addition to the established Grazeasy family.

Further information is available at www.inkarho.de/grazeasy

Blossoms in delicate pink - Grazeasy Soft Pink®

Grazeasy® Soft Pink expands the Grazeasy® range

Grazeasy Purple® combines an attractive appearance with high practical suitability for everyday use

Grazeasy Soft Pink®

Image 1: Blossoms in delicate pink - Grazeasy Soft Pink®

Image 2: Grazeasy® Soft Pink expands the Grazeasy® range

Image 3: Grazeasy Purple® combines an attractive appearance with high practical suitability for everyday use

Image 4: Grazeasy Soft Pink®

Details of Grazeasy® Soft Pink at a glance:

Botanical name:

Rhododendron Grazeasy® Soft Pink

Special feature:

Light pink blossoms, narrow, lanceolate foliage in a rich green

Bloom:

Abundant blossoms from May to June

Use:   

As a hedge plant, for containers, or as an expressive specimen plant

Pot sizes:

Available in a 5-liter pot

Sales materials:

Pot with logo print, plus many other promotional materials

Reproduction is free of charge, provided the image source Grazeasy® is credited.

 

Do you need images for large-format use? We have even higher-resolution files available. Please feel free to get in touch! All of our press releases are written individually and without the use of AI.

04405 925499-14
antje.boerchers@harries-plantdesign.de

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